06 Nov SEO Professionals Share Their Proudest Moment at Work
We all want to get the best results in the work that we do. When we do arrive at the desired outcome, we deserve to be happy about it. Because why not? We worked hard, we worked long hours to succeed at it! We all have those proud moments.
It’s always nice to hear about these success stories. It keeps us inspired and motivated as well, most especially when things get rough – which is sometimes inevitable in any work. It keeps us going. If you want to know more about this, these SEO professionals share their proudest moments at work.
1. Umair Akram is a Digital Marketer and SEO Consultant with having more than 4 years of professional experience in the industry. He have worked with more than 30 companies and helped them increase their sales and profits. He is also the author of his blog "MyTechMag" and write about Blogging,Digital Marketing and SEO Tips.
I am proud of all my past projects because they worked and they have shown awesome results to the clients. Especially, a project of a Canada-based company is the one which I am most proud of. Changes I've made to their marketing strategy, increased their sales by 468% and the ROI of that product is also above 400.
2. Paul Johnson runs the leading blog for luxury travel, simply named A Luxury Travel Blog. Winner of Best Travel Blog in the Travelmole Web Awards as well as Best Travel Influencer in the Innovation in Travel Awards from WIRED magazine, Paul has worked in the travel industry for 30 years and has had his blog cited as "one of the best travel blogs in the world" and "best for luxury" by The Daily Telegraph.
I'm not sure about "most proud" but I have thoroughly enjoyed many different experiences. One memorable one was my assignment for All Nippon Airways where I went to Japan for the first time (a few days in Singapore) followed by a quick trip to Singapore. The purpose of the assignment was to review ANA's business class offering, give their new app a mention, and demonstrate how Tokyo could be used as a stop-off for other destinations, but it went mention further than that. You can read about the trip here: http://www.aluxurytravelblog.com/tag/allnipponairways/
3. Suzanne Baran is an industry-leading Content Strategy and Digital Marketing expert. During her 18-year career she has driven digital strategy for the world’s most beloved brands such as Yahoo!, AT&T, Intel, Toyota, Cisco, Scottrade, DirecTV, FIJI Water, Sony, and other Fortune 500 and 100 companies. She helps brands become better, more efficient publishers.
During my tenure at California Psychics, a leading advice service ($33 mil in revenue) I spearheaded and managed the entire content marketing strategy. My efforts in migrating content from a homegrown CMS to WordPress, and redesigning the newsletter and processes / workflows, hiring new staff, freelancers and providing content pillars paid off.
I quadrupled blog traffic from 80K UVs per month to 500K UVs per week. Newsletter open rates increased from 2% to 8% for 3.5 million subscribers. Click through rates skyrocketed from 34% to 74-95% inside of one year. New customer referrals increased weekly from 50K to 400K.
My social strategy paid off – the company has a twitterscope service and a substantial presence on Facebook, which they originally eschewed. I took the taboo out of psychic advisors and made them columnists and advice specialists, linking their blogs to the front page of the site via API. Call volume spiked and the content factory I created is being maintained and upheld nearly 9 years later.
4. Chris Dreyer - I began my Internet marketing journey sometime in 2004 working at a small high school in Southern Illinois when the allure of making money online took hold. In the time since, I have been developing the skills and acquiring the experience that have allowed me to build one of the premier SEO agencies (Rankings.io) dedicated solely to attorneys and law firms.
There are a handful of clients who’ve been with us for a while now and they are all consistently showing on the first page and in the first position in Google for some extremely competitive keyword phrases. These are clients that signed up for our full suite of SEO services and I’m extremely proud of the fact that we’ve been able to help them get the results they were looking for.
5. Nate Dame (@SEONate) has led SEO, content marketing, and influencer marketing campaigns for national and international brands. Now a regular speaker and columnist, Nate oversees client strategy and thought leadership for Propecta when he’s not too busy being husband and dad in Lake Geneva, Wisconsin.
Propecta is a leading SEO consultancy and agency trusted by B2B companies, including a few of the world's largest technology brands. With proven people, processes, and tools, Propecta partners with companies to develop and execute comprehensive strategies to build an organic search presence that generates significant revenue.
I described one earlier that saw some good change after fixing tech issues. Projects that do the best over time are the ones when we can redesign a website. One was a high-end property and ranch realtor website. It’s a small business, so we built the site and did some SEO work and stepped away from it, but it did extremely well. I think it has been a combination of a well-designed site that they can use and update themselves, and the beautiful properties they list, but over two to three years, their SEO traffic skyrocketed 1000 to 1500%.
Another great project was the Saddle Creek Logistics website. It performed well immediately after the launch, and is still doing great. There’s a case study about that project on our website.
When I worked at the innovation agency Rodolfo we launched an auto-reply service for social media. The product was brilliant in all its simplicity, but we did some amazing PR work focusing on the stress some people feel that they get from social media. We got a lot of press coverage, tens of thousands of users and I ended up getting interviewed by USA Today.
7. Carla Johnson helps marketers become storytellers. She works with companies to develop frameworks and build teams to tell better stories in order to develop deep relationships with customers and employees, create delightful experiences for audiences and generate top-line revenue.
When I worked at the innovation agency Rodolfo we launched an auto-reply service for social media. The product was brilliant in all its simplicity, but we did some amazing PR work focusing on the stress some people feel that they get from social media. We got a lot of press coverage, tens of thousands of users and I ended up getting interviewed by USA Today. - Niklas Laninge
The one of which I'm most proud and was the most fun was writing the corporate history for Western Union for its 155th anniversary. They were getting ready to split from First Data Corporation and become independently owned and operated again.
Back to my history roots…it was a fabulous way to blend history and branding that came out it a truly stunning book. We had a very diverse project team that included three lawyers. Everyone understood the end goal and it was one of the most collaborative teams on which I've ever worked.
8. Jeet Banerjee is a 23 year old serial entrepreneur, digital marketing consultant, TEDx speaker and best selling author. Jeet began his journey at the age of 17 when he launched a multimedia agency before selling it two years later.
Since then, Jeet has launched a handful of success tech ventures while helping numerous other entrepreneurs find success with their own businesses. When Jeet isn't in the office working on his tech projects, you can find him speaking at events all around the world sharing his experiences and insight on entrepreneurship.
I think the project that I would be the most proud of was being able to delivery a TEDx speech. It not only helped me validate the success and the path that I was on, but it was awesome having the opportunity to inspire so many people on a grand platform.
Eric is also emerging as a recognized expert on content marketing.
He is the lead author of the book The Art of SEO; a columnist and contributor to publications such as Search Engine Land, Moz, Copyblogger, Marketing Land, and Social Media Today; and a regular speaker at industry conferences such as Search Marketing Expo, Pubcon, ClickZ Live, and many others.
The writing of The Art of SEO was a huge project for me. After Stephan, Rand & Jessie asked me to write that, it fell largely on me to create the first draft of the book. Over a period of 13 weeks, I wrote a chapter a week, until all 13 chapters were written. It was a huge effort, yet that was only the beginning. The process of editing the book after that was massive, and went on for 8 to 9 more months. It finally published in October of 2009. It was a huge success for all of us.
10. Tadeusz Szewczyk has more than 15 years of experience in online publishing.
For 5+ years he’s been known internationally for writing here on SEO 2.0 and blogs of Datadial.net, Positionly, Ahrefs, Hubspot, Google Blogoscoped among others (from About).
My cycling blog over at bike-blog.info has been initially created for a client several years ago. After two years and once the client ranked already with their main site they decided to move servers and while at it they simply “forgot” the blog and weren't able to restore it.
I then saved it and recreated it on a new domain. They simply didn't understand why they need all that content and the new domain “didn't even have PageRank!” so they dumped me. It's thriving ever since and still ranks #1 or #2 for [bike blog] on Google.de despite not being updated for months sometimes.
I'm proud of my entire body of work and each one for different reasons. My book, The Social Golf Course, my podcast, The Defining Success Podcast, my online course, Welborn University, my involvement in the Chino Valley Chamber of Commerce and my golf tournament, The Southern California Charity Golf Classic are all things I'm extremely proud of.
Inbound.org helping it grow from 42k members to over 154k lots of fun and experience being the content and community manager.
This was a long time ago, but it’s one of my favorites. The client I mentioned who was our first client and stayed with us for eight years? They created a product that kills fire ants with only one chemical application. If you live where fire ants are a problem, you know what a big deal this is.
To launch the product in early 2000s, we held a fire ant funeral at a festival. We hired a Southern Baptist preacher and mourners. We built a casket with a gigantic dead fire ant in it. And we had a funeral. It was one of the funniest things I have ever seen and pretty much every news outlet in the country covered it. I still laugh about it.
14. Gina Horkey is a married, millennial mama to two precocious toddlers from Minnesota. Additionally, she’s a professional writer and an online business marketing consultant with a decade of experience in the financial services industry.
Gina enjoys helping other freelancers gear up to quit their day jobs and take their side hustles full-time. If you’re interested in starting a freelance career, take Gina’s FREE writing course to kick-start yours today! Click here to get the first lesson sent to your inbox.
I just finished version two of my course, 30 Days or Less to Virtual Assistant Success. I more than doubled the content, moved it from email delivery to a back-end courseware, added video, quizzes and much more. It was a lot of work, but it came out great!
15. Adam Steele - At 22, with no previous business experience, Adam left his day job to chase the dream of business ownership. He started out by peddling Gmail address’ by the bundle. Today, he leads a team of 30+, remote team members, runs 2 successful companies (is currently building 3, 4 & 5) and hosts The Steele Entrepreneur Show.
When not working his face off, he can be found rolling on the Jiu Jitsu mats, tinkering in his garden or with his nose in a book. Adam's mission is to share his experiences, past and present, with anyone audacious enough to want to be great.
We created this silly referral spam tool a year or so ago. We update it every once in a while, send out an email update, but that's about it. It's been a nice way to do something for the SEO community.
16. James Norquay founded Prosperity Media in 2012 after working in the SEO & Content Marketing space for over 10+ years in Australia and the US.
James started working in digital marketing by developing his own network of content websites which went on to generate well over 22 million unique visitors from organic search with a strong focus on the US market. These websites were later sold on to a US media company.
James then moved into enterprise level consulting working for large businesses such as Virgin Mobile, Optus, David Jones, Woolworths, BWS, Apparel Group, Maurice Blackburn, Slater & Gordon, Travel NT, Citi Bank and many more large scale Australian and global businesses to drive SEO and inbound marketing growth.
This project for a client where we increased traffic by 400,000 uniques a month was a good one – https://moz.com/blog/increasing-organic-seo-traffic-by-400000-unique-visitors-a-month Plus working on many well known brands is a lot of fun also giving back to the community via charitable donations and training many staff over the years is always memorable.
I have a lot of NDA’s so I will share an internal project. Nifty Marketing was going well but I kept having this feeling that we needed to niche into a specific industry for further growth. We chose legal and created NiftyLaw.com where we blog, speak, and strictly work with legal clients. The growth has been outstanding. Determining your audience is the hardest part of marketing. When you get that part right things start falling into place.
Actually, I can’t narrow it down to just one. There are at least 10 such projects that instantly come to mind. For me, it is very important when people are happy with my work. Even if the project is not very expensive and I don’t earn a great deal of money from it; if the client is happy with my work, then I am happy, too.
My blog Kaiserthesage is definitely on top of the list.One from our recent work at Xight Interactive would be reaching 5M organic traffic (from 40K/month to 300K/month) in over a year for one of our clients. I wrote a couple of case studies on the things we did here:
Creating my flagship website highpayingaffiliateprograms.com. When I got into affiliate marketing I decided I wanted to target the affluent market with high-end offers because that's where the money is. I began searching Google for a good resource website on big ticket items to sell and was surprised that I couldn't find any good sites that had what I was looking for in one place.
So I decided to create my own website on that topic to fill that market segment. I settled on the long, but aptly titled, domain name highpayingaffiliateprograms.com.
I had no vision or plan for what the site would become. In fact, when I started building out the site, I had no idea what I was going to do with it; but I knew somehow I was on the right track. I created the site organically, building at least a page a day, and it began to grow and get noticed very quickly.
By the end of it's first year it was included in the Affiliate Summit's list of Top Affiliate Marketing Blogs of 2013. Now, it's unquestionably the authority site in the high-end affiliate marketing segment.
Besides my ongoing work with Devumi over the last 4 years, being published by Moz was definitely a high point. It took many rejected pitches, and then a lot of editing closely with their team to make that happen. I also enjoyed being hired by Social Media Today to work on their ongoing Content Marketing Minds column.
Probably my own site, Corinne Kerston. It basically started as an online portfolio for my writing career. Over time the blog kind of took over. Once I started focusing on my blog as a business itself, marketing it and just trying to get it out there more, I naturally started making more connections, which also helped my writing career grow.
23. Christi Tasker is drawn to luxury marketing by the rich, vibrant imagery. She loves the stunning photography and the attention to artistic detail that sets it apart.
A lifelong devotee of style, she knows instinctively what the luxury consumer wants to see and hear, and from her experience working with high-end designers, artists and manufacturers, she knows how to deliver it in a way that keeps people talking. (from: About)
This one because of the significance to the Las Vegas economy: http://www.puttinout.com/las-vegas-market/ – we also won the Public Relations Society of America Pinnacle Award for this project.
24. Fitz Gerard Villafuerte, RFP is a civil engineer who decided to quit the corporate world back in 2003 to pursue entrepreneurship.
His blog Ready To Be Rich, has won several awards, including the Best Business and Finance Blog at the Philippine Blog Awards.
He has also been recognized by Moneysense Magazine as among the Top 12 Most Influential People in Personal Finance in the Philippines.
He is a Registered Financial Planner and a resource speaker for corporate and socio-civic organizations in the country where he actively promotes entrepreneurship and financial literacy.
My blog has always been my most successful online project. It has opened up a lot of opportunities for me, including my current professional career as a registered financial planner.
With over 1,000 original and real life experience based articles, He will continue to walk you through the ups and downs, and in and outs of affiliate marketing and how others are making money online.
Over the past 20 years I've had a lot. A recent one is my Rise of the Entrepreneur podcast, which allows me to interview industry experts and better connect with my audience.
As a marketing speaker and coach, he has been named as one of the “Top 50 Global Thought Leaders in Marketing and Sales” by Top Sales World magazine and as one of the “Resources of the Decade” for professional services marketing by Raintoday.com.
His book “Email Persuasion” has been the #1 selling book on email marketing for the last year or so on Amazon globally with over 100 five star reviews.
My client work tends to be confidential, so I’m not going to go into too many details. But what I particularly like is when people get results fast – especially from simple steps. So one example would be a guy who implemented my “21 Word Email” strategy and within a week had a meeting with a potential client he’d been struggling to get together with for ages, and a week later had landed one of his biggest contracts ever.
27. Jan Koch helps entrepreneurs set up systems grow their business online by leveraging today's technical capabilities, and free them from technical obstacles, so that they can focus on their main business.
I’m proud of all of my products, but I’d have to say I’m most proud of my main website, Help Start My Site. I shut down another site that was already very profitable to dedicate my time here, because I knew this market had much greater potential.
It was very difficult at first to get off the ground since the wealth market is one of the most competitive out there, but it’s growing drastically and I know one day it’s going to be one of the most popular blogging / marketing blogs out there. This is a market I truly love working in so I have no problem outworking everybody else.
30. Devlin Duldulao is a workaholic and insomniac and if he had his way, he’d try to convert anyone to be like that also. He may not look at it, but he’s really a nerd at heart or maybe he’s a late bloomer when it comes to the latter.
He can get along well with most people, but he can be quite opinionated and stubborn on his ways.
Even though Devlin’s days are mostly spent on being an SEO consultant, web designer, conversion rate optimization specialist, and an Adwords expert, he still has not yet completely left behind his passion for a cause.
So, if he’s not in front of his laptop, he’s mostly likely away on a medical mission.
32. Maxwell Ivey is a 49-year-old blind gentleman who grew up in a family of carnival owners. All he ever wanted to do was to continue in his father’s and grandfather’s footsteps and be part of the family business.
He did help in the business over the years, but couldn’t sustain it after the early death of his father (who had lung cancer). He then turned to helping people sell their amusement equipment. (from About)
A few years ago a mall management company in Georgia listed a carousel with me. They had been trying to sell it through another company for over a year. I won't mention the other company's name because they are so big they don't need any publicity. They have offices in Italy, Nashville Tennessee Australia, etc.
I had been hearing about the power of video, so I asked them if they could send me a video of the ride in operation. They did, and I turned it and their photos into a solid blog post. I sold their ride a couple of months later. I was really proud to have beaten this company with more resources, a bigger name, and a longer history in the business.
But what makes it even sweeter is since then that mall management company contacts me any time they need to sell amusement type equipment from malls that they take over operations for. Just this week I heard that they will be listing their forth major piece of equipment with me.
Peter has trained and coached hundreds of business leaders from organizations like AXA, JCB, GKN, Kuoni, etc. as well as several entrepreneurs from across the globe.
There are many, but I can't share those success stories because of client confidentiality. However, I can share one blog post of mine that got excellent traction:
Beating Procrastination: 72 Successful People Reveal their Most Powerful Tips
This is a roundup on my own blog that got quotes from some of the biggest experts and CEOs in the productivity space.
I'm proud of most of my projects. Unfortunately, I can't give names because I've sold some of them. Out of all my projects, one stands out as the most important one. It's a website I started from scratch and optimized it to get over 6000 visits a day from Google alone. The feeling of creating something from the beginning and make it worth something is addictive.