Do you catch yourself procrastinating at times? Or do you feel like you are not making the most out of your time at work? Sometimes the day just goes by and we feel that we haven’t utilized our time fully.
Who wouldn’t want to be more productive at work, right? Who wouldn’t want to accomplish more within a day? These online marketers share their practices on how to be more productive at work. Let’s read on and see what we can learn from them! Do you have tips on becoming more productive also? Share on the comments down below!
“Plan everything perfectly and focus on Quality of work, not on the quantity of work. Try your best to satisfy your clients and bring them great results” – Umair Akram
First and foremost you have to be passionate about what you do. If you don’t have a love for this kind of work and this industry, it will be much harder to stand out because it does take a significant amount of effort to build something worthwhile.
As long as you have that, my advice would be to choose a niche, a specialization and focus on that. Pick one thing and do that better than anyone else out there. Continue to improve professionally and expand your knowledge. – Chris Dreyer
Organize and think about your day. If it’s a day of meetings, embrace those meetings and get it done. Be all there and invest in those relationships—whether it’s with staff, clients, prospects, etc.
When you have blocks of time to get work done, get the big things done first—those big projects or harder tasks that you tend to procrastinate or put off. Just get it done and move on. Be ruthless with your time in order to use it effectively while, of course, being generous with those around you.
Build great relationships and be as effective as you can with your limited time. There’s never enough time in a day. – Nate Dame
Measure what gives effect and stop doing stuff that’s not making a difference
Know what you are good at and do more of that
Delegate the rest (if you can) – Niklas Laninge
Break your work down into smaller chunks and prioritize everything. Many people do a lot of work but never feel like they get much done. Or they don’t feel like they make progress on the big things.
I prioritize my work for the week and then work on the most important thing until it’s done or I can’t go any further. Then I move onto the next thing. Just because something’s urgent doesn’t mean that it’s important. – Carla Johnson
Get organized and prioritize. If you can get your day organized and planned out properly, you will be much more productive. I usually organize my day and prioritize the tasks that I need to get done each day before going out and getting it done. – Jeet Banerjee
That’s a broad question! There are so many tips to potentially offer, but let me know go back to something I said in the prior question, that’s the notion of being an expert.
If you are going to pursue digital marketing you need to stand out. You also need to invest in publishing content that adds value to the community at large, and that will be seen as valuable by influencers and early adopters (i.e. other experts).
These are the people that can help build your brand. If you can’t add value to their day, chances are that you aren’t going to get very far. – Eric Enge
Close all unnecessary tabs (YouTube, etc). Focus on the game and play. – Carlo Angelo Gonzales
To be more productive, just get in the habit of doing. When I started my business, I remember it was difficult trying to figure out what to do, so I committed myself to doing six things every day to help grow my business. At the time I really had to think of things to do, but today I probably do a hundred things a day and don’t even think about it. – Zeb Welborn
Stop coming up with excuses and hustle. You get in your way more than anyone else. – Mary Green
Block time to do deep work. So many of us go from project to project and fire to fire and nothing ever gets done. We’re really good at putting out fires, but not at doing meaningful work. In my routine answer, you saw I have at least four hours every day where I do deep work. This leads to serious productivity. – Gini Dietrich
Just get started. And then keep going. Take whatever your big goal is and break it down into tiny steps. Then cross them off your to do list one by one. You got this. Why not you, why not now? – Gina Horkey
Use project management tools like Trello and Asana, keep your calendar filled daily and ensure you get things done. – James Norquay
Focus on what you do well until you’re the best at it. – John McElborough
Don’t be afraid to try something new. – Evgeniy Garkaviy
Set realistic weekly goals. And stick to it. – Jason Acidre
Forget about making something perfect. I’ve suffered with perfectionism my entire life and as a result wasted years of valuable time that I can never get back. Do the best you can for each task and accept that good enough is good enough. – Bill Burniece
The first step is to close Facebook and get to work. Yes, I know this is hard…The second step is that while you’re working, you have to find a way to amuse yourself with your work. If you don’t, you will burn out. As I said above, I have been at this for 5 years with a vacation of no longer than 6 days.
Fortunately, not only do I find my work amusing, but I also make sure to keep myself amused. I have not yet met the ideal of doing a job you love so much it doesn’t feel like work, but I am pretty close. – Matthew Yeoman
Don’t try to do everything. Make a list of goals and break them down step-by-step. Focus on a step at a time, because no successful business was built in a day.
Also, don’t try to do everything when it comes to marketing. Focus on where your audience lies and what will get their attention.
Whether it be through content, email, social media; figure out what will make the most impact with those who will eventually be your loyal buyers, and focus your marketing methods on that. – Corinne Kerston
It’s time, we as an industry, stop trying to outwit Google algorithm and instead focus on our clients to develop an authentic and strong digital presence. – Eric McGehearty
Be drug-free, alcohol-free and nicotine-free and set daily objectives. Every night before I go to sleep, I set 3 objectives for myself to complete for the next day.
It doesn’t matter how big or small those objectives are, just that you complete them. One week of completion does nothing but 2 months or 3 months up to a year, believe me when I say, you will reap huge dividends. – Jey Pandian
The best tip I can give to any consultant is to manage your time better and execute. I’ve found the best way for me to be productive is to build my workflow so I can manage my time better every day, so I can layout a plan and execute. Not to mention crossing out these tasks makes you understand how productive you’re being. – Frank Scharnell
Stop multi-tasking. That’s a killer. At some point it became a badge of honor to be a good multi-tasker. I haven’t met a productive multi-tasker yet! – Bill Sebald
Get your data organized! In SEO there is so much data to keep on top of, and keeping track of what you’re doing and how each task is progressing is essential. At Think Traffic we are relentless in our organization of data.
If you have multiple members of staff this is even more important. We share all data via either Google docs or Buzzstream for outreach and PR and it is organized in such a way that if anyone is off sick or on vacation, anyone else can jump in and see exactly what is going on. – Alex Johnson
Experiment. Seek out innovative ways to do things with new technology, and look to other disciplines to see what they are doing well and adapt it to your own needs. I use Trello for team coms and planning, if that helps. – Danny Cave
I know you have lot’s of ideas popping out and floating inside your mind every time. It can be overwhelming. The tendency is to try to execute as many as possible. Try to focus on just a few. Eventually, you’ll realize that the rest of your brilliant ideas will just fall into place. – Rey Baguio
Set your schedule. Define your work hours and milestones. Don’t leave your work space until milestones are met. It’s really that simple. Now, if you’ve got a Grandmother like I had…they will not understand. You will simply need to steer clear of working in front of them. – Christi Tasker
Learn about the different productivity tools out there and stick to the ones that work for you best. For me, I combine the Eisenhower Matrix + GTD Method + Personal Kanban + Pomodoro. – Fitz Gerard Villafuerte
Have a legitimate business model and plan before you get started. It’s not easy. Follow this make money guide and discover how to choose a niche audience and create content around their needs. You then need to have a monetization plan in place and then promote your content. With over a billion sites online, you can’t just “create content” and expect to make money. – Zac Johnson
Plan your week and put your key long term project activities into your schedule just like meetings. Don’t let yourself be diverted from these key tasks by short term “emergencies”. – Ian Brodie
Plan your days ahead and implement a task management routine like Getting Things Done. GTD has made an incredible difference for me, as it helps me to focus on the task at hand. Due to having several layers of review processes, I’m now sure that I don’t forget a single task anymore – and my apps (e.g. OmniFocus) remind me of what I have to do. – Jan Koch
Set way bigger goals than you originally intended, and then structure your work time as if you were trying to reach those goals. In the end, whether or not you actually reach those goals is irrelevant, because it’s the results that matter.
The thing about setting small goals is that you’ll likely end up doing just enough work to reach them, and no more. Better to set a goal of making $10 million and end up making $5 million than it is to set a goal of making $1 million and reach it, right? – James McAllister
Stop multitasking altogether and focus on ‘one thing at one time’. Make every effort to complete that one thing and move onto the next thing immediately. Something I picked up from reading the book I recommended above. We’re all caught up in trying to do everything all at once, that’s when productivity suffers. – Fabrizio Van Marciano
Invest in trainings, read articles about internet marketing instead of scrolling on your Facebook to see what your friends or relatives are doing, stay away from distractions while working, and last but not the least, be proactive. – Devlin Duldulao
Upbeat music and motivational quotes/ videos sometimes work, but at the end of the day just do it. Even if you feel lazy and bored. Just do it. – Valerie Joy Deveza
Automation is the way to go. You can’t work 24×7 as that would lead to burn out. You need to set up systems in place which earn you passive income and that can be done via micro-niche blogging, affiliate marketing etc.
Though it would take a lot of time in the early stages but once you are done then all it would require is constant tweaking and evaluation, that’s something every marketer can take out the time for!
The second thing would be to read a lot, and then do a lot. Soak up new information and connect various things and pieces of information to create new things. Rehashed content, strategies etc. won’t work always. Constant innovation is the only guaranteed way to success. – Aditya Nath Jha
You don’t have to know everything to start a business. I think people would make a lot more progress if they realized that there is nothing wrong with asking for help.
I like to say that by refusing to ask for help, you are robbing the other person of the joy that comes from helping another human being who can do nothing for them but say thank you.
And my dad always used to tell me Max if you don’t ask they can’t say yes. So don’t try to do it all by yourself. Let some other people help you chase that dream. – Maxwell Ivey
The reason why most marketers fail to deliver results is because they lack focus. Focus on one domain and stop trying out everything.
Learn it well and execute it. For instance, at SuccessIsWhat, we are bloggers – we don’t try Facebook ads, Social Media or Podcasts. It’s simply not scalable. A company with a big marketing team can afford to successfully be on multiple platforms, but if you are an individual, or a small team, just go after one channel. Stop trying to copy Hubspot!
The other important advice is to create ‘timeboxes.’ That’s a dedicated time of the day when you work without interruptions from people, device notifications, etc. Use a timebox to work on the most important tasks. The ones that make the most impact to your success metrics. For instance, if you are a blogger – its writing. If you can execute this one productivity technique, your output will skyrocket. – Peter Banerjea
Don’t try to become more productive. Become more creative and learn what the best ways to use your energy are and focus your time on only doing things that have impact. Spend the rest of your time on the beach. – Stuart McIlreavy
Stop watching TV, or playing games, or refreshing social media sites. That’s where most of your day goes. You’re not as busy as you think after you do this. You will find yourself with enough time to put the effort into any project that you want. I have my detailed guide on being productive here. – Marko Saric
Get the hell off Twitter, haha! In all seriousness though, try to plan your day as best as possible from the start of the day.
I know that probably really seems like obvious advice, but at least that way you can crack on with tasks in mind rather than sitting not knowing what to do next.
Ironically, I find myself more productive the more work I have on and the busier I am – if I don’t have much work on, I find myself procrastinating during the gaps, rather than doing other tasks, learning, or trying to win more work. – Steve Morgan
Develop processes. Ones that work but remain flexible and can adapt as required. What we do changes quickly, but there are often very repetitive elements to SEO, so having processes always makes things more efficient but also easier to share/teach to others.
I’ve seen plenty of SEO’s over the years who jump from task to task and often end up dragged down various rabbit holes and by the end of a day, have little to show for their efforts. Processes help avoid this.
Making use of productivity tools is also a bit of a no brainer but it’s about picking the right ones and making sure they fit with how you work best. Trello, Slack, Evernote, IFTTT, RescueTime etc are all great for productivity, but only if you actually use them! – Andrew Steel
Automate everything. Leverage tools to monitor your keyword rankings. Set up automatic reports so that you’re notified of updates and changes (or problems). When things come to you, it’s a lot easier to act on them in real-time. – Logan Lenz
If you don’t work hard today, then stop dreaming. Don’t fool yourself because you’ll only be just an addition to statistics of those people who plan to fail in their lives.
Work really hard until you feel that you are no longer working for paydays. SEO is a career where money doesn’t matter. Remember, the main objective of this profession is to help other people’s life become better, period.
Higher form of SEO level is molded through years of experience, not through books/blogs that you’ve read. You need to work on it.For those individuals who wants to start their own local SEO firms. Starting a company will be one of the most challenging stages of your life.
You will experience hurdles, pain, disappointments, financial challenges, and anxiety. There is no easy way to start an online marketing or SEO firm.If you are the type of people who doesn’t love challenges, if you are the type of SEO who often slack off, if you are not determined to help other people, if your objectives are just personal, if you only want to be called the “CEO”, and if you don’t have the balls to face your competitors, this is not for you.
Work on your skills everyday, develop your work ethics, work as you are part of the company, show up in the office as early as you can, lessen your activities (malling, gimmick, games, etc.), enhance your time management skills, and ask for additional tasks whenever you have extra time (dagdag pogi points to guys). Successful people work hard, that’s the way it is. Rich people work hard then work smart. What are you? – Gary Andrew Lacanilao
Learning new stuff inspires me. If I read about a new idea or product, I want to see if it’s something we can implement and try out. If you’re inspired it’s easy to be productive. Apart from that, I think it’s important to have good processes in place for how you operate. Who does what when, in which order etc. – Max Tandefelt
Learn shortcuts! Using your keyboard makes you more efficient. Don’t work off your laptop. That’s grossly inefficient. I laugh at claims of “iPads will replace PCs”. Nothing beats having 2 large screens, and an external mouse/keyboard. More screen real estate help you look at more data at once and be more productive. – Pashmina Lalchandani
Use pen and paper to make a list of daily goals. For example: today I have to write an article about [keyword] on at least 1200 words, and get 3 new links to my website. – Lars Bachmann
You have to want to become more productive in order to get there. If you want to get much more done, get Launchy.net, learn to use it and save a lot of time. Learn automation, Zapier & IFTTT.
Also, buy a gaming mouse and program it with common things like Excel, Ahrefs, notepad notes, etc. Use those quick gaming buttons at every opportunity and you’ll get much more productive. Also, learn the shortcuts in all the programs you use. WordPress has a lot, Word, Gmail & depending on your CRM, that does too. – Matt Antonino
I frown upon Skype, as it is a time-suck. I can get more done in a quick email than 10 to 20 minutes on Skype. Segment your day into tasks. I do most of my curation work in the morning, for instance. – Greg Strandberg
Always have a plan of attack before tackling any SEO challenge or project. When possible, set in place hardened processes that you can sell and lean on to increase efficiency and productivity. In our early days, we tried to customize everything. That was a management nightmare! It opens you up to inconsistencies, scope creep, and unhappy clients.
So package services up front, be they monthly or project based, and sell what you are good at. You can’t be everything to everyone. Put energy into the pieces that you can best deliver, and stay hyperfocused on it without pause. – Tommy Landry
Spend less time reading about SEO techniques and getting bogged down in the theory, and more time actually DOING things that will positively impact your rankings, whether that’s commissioning a great piece of content, performing outreach or fixing on-site issues. The SEO world is full of ‘do good’ gurus who spend more time talking. – Samuel Miranda
Do some light study of sabermetrics (and I mean the mechanics, not the book Moneyball) and some study of statistical methods used in epidemiology. You don’t have to be an expert in statistics, but seeing how they do retrospective and predictive analytics in other fields,
Also, resist the temptation to analyze sites the rank above you and make your site just like theirs. Google and Bing want a variety of sites in their SERPs. There are many ways a site can be good. Find your own path and be different. – Dan Crean
Segment projects as quickly as possible. It’s daunting looking at a huge article you’ve got to write or a strategy you’ve got to build. But as soon as you break it down into component parts, it gets substantially easier to tackle it chunk by chunk. – David Vallance
Find a system that works for you. We all work differently; recognizing this is really the key to getting the most out of your day. Working for a progressive company that allows you to thrive during your personal “prime time” also helps.
Personally, I’m very organized and will often put together a spreadsheet of what I’m going to be working on each week at the start of the month. I usually know what SEO deliverables I need to accomplish prior to going into the month, so I’ll spread them out in order to provide myself with more balanced work weeks. I also try to prepare for the unexpected which is why I leave time each week in my schedule for those emergency projects that inevitably pop up. – Chris Lister
Make sure you’re focusing your efforts on things that are going to bring the best results. Avoid spending your time out in the weeds chasing down some tiny ALT attributes or debating between H1 and H2 tags. Remember that just delivering a lot of recommendations is not delivering an outcome. Check in with clients constantly to be sure you’re giving them a good value. – Gradiva Couzin
Plan your week out. Before the start of the week I will plan out my whole week – taking note of what meetings I have on which days and how much time I have on each day and scheduling tasks in that way.
I cross these off as I complete them. It also helps to keep track of things you may have forgotten about and quickly see if you’re getting too busy to complete everything. If you can, also estimate how much time each thing will take and then you can quickly see if you’re trying to do 12 hours worth of work when you only have 8.
Additionally, it may also seem silly but taking the time to learn the keyboard short cuts in your browser and tools can massively speed things up. If you’re relaying on a mouse to do all of your work you’re slowing yourself down. – Colin Cheng
Learn how to do something completely first, then identify ways to automate it or outsource it ensuring that it follows your specific processes and systems. That way each task becomes as profitable as possible while also freeing your time to work on more sites. – Aaron Agius
Definitely try to cut out multi-tasking where possible. If you’re responsible for an entire SEO strategy, it means that you need to be wearing very different hats at different times. For example, my mindset when developing a content strategy is very different to that when I’m investigating a technical issue and trying to find ways to solve a problem. Perhaps I work on the technical issue in the morning and content strategy in the afternoon. – Daniel Morgan
Focus on the work and not on the hype. Focus on your client’s objectives and before starting off, always draw out a strategy that you’ll follow all the way through. – Nuno Hipólito
Tools are engines! Timing for this question is perfect as we enter into what I call the “Platform Revolution”. I recently read that by the year 2020, customers will manage 85% of their business relationships without talking to a human.
The platform revolution reflects how the right tools for building next-generation digital products and services will help you bridge the gap between the digital and physical worlds. Huge efficiencies can and will be gained as businesses continue to master digital technologies internally. – Bernadette Coleman
Dedicate just a little time each day for Twitter, Facebook, Google+, etc. Don’t let those channels interrupt the core of your day. – Michael Cottam
For implementing any SEO campaign efficiently, the best way to start is by having a thorough audit of the website. Once that is done then a proper strategy is needed. Then comes the implementation stage. If you start making changes randomly without any plan then you end up wasting a lot of time. Proper analysis and planning for the full website is needed on paper first then implementation becomes very easy. – Bharati Ahuja
Find out which of your SEO activities have the most impact on your keyword rankings (or SEO traffic) and learn how to scale them. – Tim Soulo
Not everything has to be automated. Sometimes half an hour thinking about a job or problem will yield more than any automated tool could deliver. – Jonathan Guy
Something that helped me a lot is working closely with large development teams. They’re great at getting road maps plotted and planned out efficiently. I feel most marketing teams are strongly lacking this and everything ends up being very chaotic and “knee jerky”. This has something that’s stuck with me over time and now even my personal tasks are always planned out appropriately. It’s helped me become more efficient and, in turn, more productive. – Peter Attia
Try and have few clients with larger budgets than many small clients with small budgets. You will be more effective and more productive. – Carla Dawson
Try to find ways to automate, or make tasks more streamlined. This lets you focus on more important things like strategy and execution. One word of warning, don’t let yourself get bogged down by trying to automate everything. You could easily waste your time trying to make something quicker, when it might just not be the worth it in the long run. Pick your battles. – Alex Ramadan
The best way to be productive in PPC is to focus on things that matter most. That may sound obvious, but it can be very difficult to put into practice. Just for search networks, you can now adjust bids on keywords, device type, location, time of day / day of week, desired ad position, plus hacks like income and audience lists. With so many variables and adjustments, it’s easy to get distracted with changes that are not meaningful and won’t actually contribute to the success of the account. – Simon Penson
Track how you spend your time, and cut out the areas you’re spending too much time for too little results. Measure the quality of backlinks you’re getting and how much time it takes to get them – change your tactics if you’re spending too much time or getting low quality links. – Adam Thompson
Too much work goes undone or gets done wrong because of people thinking that their opinions are important. Results are important. Opinions only matter after results are achieved. Put aside your ego and expectations and focus on what you’re getting paid for.
If you’re getting paid to drive revenue for a client, your title might be SEO, or your contract might have stated “SEO Services”, but your value is determined by how well you achieve the stated goal.
As a result, don’t focus on what you want to do and what you enjoy. Focus on the outcomes.
If you want to spend all day everyday doing SEO, but that’s not getting you to the client’s goal, you need to step outside of what you want to do and beyond your expectations and do what needs to be done in order to accomplish what you’re being paid for – be that copywriting, coding, design, or anything else. – Eric Pratum
Ask for help and delegate. Even if your company structure isn’t set up to be agile…even if you work laterally with a team…you will need to delegate if you’re enthusiastic about your job.
Of course that also means pitching in when others are overwhelmed or need your expertise. – Tara Clapper
If you want to become more productive as an SEO (or really any profession), I recommend setting small goals for yourself during the day and then get off social media for personal use.
I always log out of my social accounts so that during the day even if I type in “facebook” on my browser I’m quickly reminded to get off and my news feed isn’t right there in my face. This has actually helped IMMENSELY for me. – Amanda DiSilvestro
Know when it’s time to get offline! A gargantuan amount of time can be wasted online, and there’s no end to the SEO research you could do and articles you could read and analytics you could analyze – all before you’ve technically made a cent. Define what activities directly earn you money, and focus the majority of your time on those. – Nora Dunn
Make checklists for everything. Trust me. It cured me from being unproductive. – Marvin Russell
Automate, Automate, Automate. The more processes you can automate (without sacrificing quality) the better your life will be. Think about routines you commonly go through each week and take an extra hour or so to find out how to automate that task.
Have an email you send each week? Create a template for it. Consistently logging in and looking at the same Google Analytics data? Create a dashboard that’s sent to your inbox weekly. Oh, and stop checking your email all time. I’m trying to test only having my email deliver during select times of the day. – Chris Long
Stop looking at analytics, backlinks and keyword ranking on a day-to-day basis. It’s a long term game. Once a week or month is more then plenty. – Bart van der Meer
Manage your work load and don’t let anything slip under the radar. If you get an email or a request and you’re busy, write it down in a place you regularly check for later. – Dan Callis
Ask yourself three questions:
- Will what I’m doing have an impact?
- Can I measure it?
- Can I outsource it?
I spent years ignoring the first question, and not understanding the second sufficiently. Don’t do things because everyone else says you should – and don’t measure things you can’t act upon.
And the last one – what’s the point in spending all your time filling in data and spreadsheets when someone can do it at a lower cost. As an SEO, you need to be more strategic and give yourself the time to add value. There’s always someone out there willing to take on the graft while you do more thinking. – Gareth Cartman